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Managing your employer brand reputation PDF Print E-mail
Written by EBO Editor   
Tuesday, 29 September 2009 14:00

One of the hottest stories of the past month (over 600 comments!) on employer branding was reported by Katie Johnston Chase at the Boston Globe in its story on the Hyatt Hotel............. Katie reported:

"When the housekeepers at the three Hyatt hotels in the Boston area were asked to train some new workers, they said they were told the trainees would be filling in during vacations. On Aug. 31, staffers learned the full story: None of them would be making the beds and cleaning the showers any longer. All of them were losing their jobs. The trainees, it turns out, were employees of a Georgia company, Hospitality Staffing Solutions, who were replacing them that day.?

To read the full story please click here>

Alternatively a HBR Editors' Blog also picked up on the story and provided an interesting analysis of the situation click here>


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