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Employer branding & generation Y in Turkey PDF Print E-mail
Written by EBO Editor   
Thursday, 07 April 2011 21:27

With a population of 73+ million, 60% of the population under the age of 35, approx. 450,000 students graduating from around 150 universities and other higher education institutions in 2009, 30+ million internet users and an increase of 169% in GDP between 2002 and 2009, Turkey is a prime market for companies to adopt a strategic approach to their employer branding.

Employer Brand International was honored to be hosted by Sabanci University and Dinamo Training & Consulting to share global best practice in Employer Branding and Generation Y with Turkish leaders last month. EBI Chairman/CEO Brett Minchington delivered a masterclass event with Evrim Kuran, Director of Dinamo to around 100 senior and executive managers. Top employer Global Bilgi also shared their employer brand journey which I'm sure will inspire many more countries in Turkey to adopt a strategic approach to employer branding. To view some photos from the event please click here>

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